We are always looking for a high level of quality, first-rate technical properties and high durability in our products. Recycled material does not always enable the technical features intended for a specific product, but this is exactly the area where we want to develop and find solutions that ensure Halti’s high-quality standards, without making any compromises over our environmental responsibility. This is not impossible but calls for hard work. The recycled synthetic material used in Halti’s clothes and shoes comes from post-consumer and post-industrial waste. The use of recycled polyester reduces our dependence on crude oil and also allows us to utilise material that would otherwise end up in landfills.
We are proud to say that we will launch the Halti Hiker Next Generation jacket in spring 2020. It is made of up to 50% recycled material and can be 100% recycled. 50% of our current base layer collection features Halti’s ECO label. This means that our base layers are made from recycled polyester or Merino wool. We will keep lifting the amount of ECO products in the base layer collection and will reach 56% in the summer 2020.
For the winter of 2020/2021, we will increase the amount of recycled material to 80% in our entire clothing collection. All our sleeping bags are made from recycled material, as are half of our backpacks and mattresses. Most of our shoes have an upper layer made from leather which is not recycled, but 40% of our synthetic shoes have a recycled upper layer.
We want to produce technical outdoor apparel that enables demanding sports and outdoor activities and that maintain their functionality in challenging conditions. Often, technical clothes are made from synthetic fibres (PES or PA) that provide desired properties, such as fabric with good wicking properties, breathability and thermal insulation. Even though these fibres are long, small particles, or microplastics, may come off when clothes are washed. Microplastics end up in water systems, carried by wastewater and rain, even though treatment plants are able to separate 99% of microplastics. Massive floating islands of non-biodegradable microplastics have hit the news widely and also raise great concern here in Finland. We aim to tackle this problem by utilising post-consumer and post-industrial plastic waste in our production. Our goal is to reduce the amount of plastic waste by making long-lasting high-quality products and by giving instructions on how to maintain clothes properly:
* Wash synthetic clothes less frequently. Sometimes it is enough that clothes are kept outside in the fresh air.
* Wash synthetic and natural fibres separately. Studies have shown that in this way, microfibres adhere better to the fabric.
* Avoid delicate wash cycles and half-full loads, as larger volumes of water loosens microplastics more easily.
* Recycle plastic product packages and used apparel.
To make information about the origins and materials of our products more easily available, we created ECO labels for our products. ECO means that a product must meet at least one of the following requirements:
*The material used meets the bluesign® requirements.
*The product is made from recycled material.
The DWR treatment is fully PFC-free.
*The product is made from organic cotton.
*High-quality certified down feathers are used, and the feathers are traceable by-products of the food industry.
You can recognise products you admire at shops as ECO products from the ECO tag. In the Halti.fi online shop, the ECO label is indicated in the product description. Alternatively, you can search for all ECO products by entering “ECO” in the search field.
Nearly half of our clothes for the winter of 2019/2020 (44%) carry the ECO label. Our goal is to continuously increase the number of ECO products. In the summer of 2021, our entire Halti Outdoor collection will be 100% ECO. We are more than proud of this achievement.