The framework we use to calculate and report our greenhouse gas emissions is the world’s most widely utilized standard for an organization’s carbon footprint: The Greenhouse Gas Protocol Corporate Standard. According to the standard, CO2 emissions are calculated in three categories: Scope 1 (direct process emissions), Scope 2 (indirect emissions from the generation of purchased energy), and Scope 3 (all remaining emission sources). We have done the calculations with a tool provided by a Finnish carbon footprint company Clonet.
In 2018, our baseline year, we calculated our Scope 1 and 2 emissions entirely and of the Scope 3 we calculated logistics and travel, excluding manufacturing. As our goal is to be carbon neutral by our own operations in 2022, we'll focus in reporting that, and exclude purchased goods and services and overseas upstream logistics. In 2018 our own operations carbon footprint was 712572kg CO2-eq and rose to 813172kg CO2-eq in 2019. You can find our full report since 2018 here.
The rise in the figures is due to our growth in business but we have made several actions for reducing and compensating our footprint in 2020 (see below).
We have started to gather information from our suppliers to be able to count also the manufacturing emissions of Scope 3. Our goal is to count the footprints of our most popular products in 2021.
We also calculate our own operation’s waste footprint and we’re proud to say that we have reduced our headquarters’ waste from 8,65 tonnes (2018) to 8,2 tonnes (2019). We recycle all paper, cardboard, bio, glass and plastic according to Finnish waste recycling regulations. To minimize our waste, we use 3D design program, pack tightly and send larger number of items at once. We print only when absolutely necessary and have changed our paper catalogues to digital. See our own operations' waste report here. In our retail stores, the staff is trained to recycle all waste according to the regulations of each property owner.
We have made several decisions and actions to reduce our environmental footprint in scope 1, 2 and 3. And we have already made progress: in 2019 our transported volume was 21,56% more than 2018, but the emissions per transported volume was 19,5% lower than 2018.
We have started to use bio-diesel in all our company owned diesel vehicles in the beginning of 2020. This is estimated to reduce our diesel fuel emissions by 90% (scope 1).
In 2018 our own electricity production emissions (scope 2) was 31289 kg CO2-eq. To reduce that we have changed our own facilities’ (headquarters) energy source to 100% renewable hydro power in the beginning of 2020. Addition to this, we have solar panels that provide 35 600kWH of energy which accounts for 33,2% of all energy we use in the facility. We have retail shops which use the energy provided by the facility owner. We will look into their energy sources and encourage them to use renewable energy.
In logistics and travelling (scope 3) we still have a lot to do. We will minimize business travelling by using remote working tools and instructing our staff to travel light. In long-haul air travel we choose Finnair because of their new, more fuel-efficient aircrafts. By using 3D design program, we have reduced the amount of salesman samples over 50% from SS20 to SS21. According to our logistics partner, air freight of the salesman samples from Asia to Finland equals to 299,6 Co2 (KG) less emissions with this 50% reduction. To minimize our over-all air freight, we evaluate our purchases with our sales team well in advance. This enables us to purchase right amount of materials, have enough time to produce and keep our schedule in logistics.
In 2018 we used over 2292kg polybags and 5245 kg cartons in our bulk production logistics. Our products from the factories are packaged as tightly as possible but maintaining the quality. Our target is to ensure that all our plastic packaging is reusable, recyclable, or compostable by 2025 in the countries where we sell our products. We’re looking at packaging waste in the context of the local recycling infrastructure. If systems are in place to recycle packaging – and capture the value contained in the packaging that’s been thrown away – this reduces the overall environmental impact of the packaging waste. We have completed our target of including recycled plastic content in all our FW20/21 bulk production polybags. For SS21 season we are aiming to use only 100% recycled plastic polybags. The carbon footprint of our 2292 kg’s of plastic (LDPE or PET, poyethylene) bags was 0,9 CO2/kg in 2018. By changing our polybags to recycled plastic, we are able to reduce the carbon footprint, according to studies by 24%.
Our online shops' shipments to customers in Finland are 100% carbon neutral through our warehouse and logistics partner Posti starting from July 2020.
When manufacturing and shipping something it is unfortunately not possible to operate without at least a small trace. This is why we compensate those parts that we don’t have the power to reduce down to zero. We will compensate all our courier export logistics starting from 2020 (scope 3). In 2020 we have also started to compensate our business air travelling (scope 3).